Project: A line extension to the Jet brand of smoothies, the Jammin' Juice Smoothie Mix line was targeted to the K-12 audience. Our exploration encompassed energized typography that merged with the existing Jet brand mark along with an active and flavor filled photography.
JWD also took on the photo retouching of all three flavors and the creation of the production files.
Upon it's launch, the Jet Jammin' Juice Smoothie Mix was well received by the trade and continues to grow in the market.